ＮＥＸＴ　ＳＴＡＧＥ

• 27 読みたい
• 71 現在読んでいるもの

発行元 Pedro Moreira Nt .

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商品基本情報

• 著者：  Nigel Vaz
• レーベル：  Wiley
• 発売日：  2021年01月08日
• 出版社：  Wiley
• 商品番号：  9781119758686
• 言語：  English

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エディションノート

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Fuel your business transition into the digital age with this insightful and comprehensive resource




Digital Business Transformation: How Established Companies Sustain Competitive Advantage offers readers a framework for digital business transformation. Written by Nigel Vaz, the acclaimed CEO of Publicis Sapient, a global digital business transformation company, Digital Business Transformation delivers practical advice and approachable strategies to help businesses realize their digital potential.




Digital Business Transformation provides readers with examples of the challenges faced by global organizations and the strategies they used to overcome them. The book also includes discussions of:






• How to decide whether to defend, differentiate, or disrupt your organization to meet digital challenges


• How to deconstruct decision-making throughout all levels of your organization


• How to combine strategy, product, experience, engineering, and data to produce digital results






Perfect for anyone in a leadership position in a modern organization, particularly those who find themselves responsible for transformation-related decisions, Digital Business Transformation delivers a message that begs to be heard by everyone who hopes to help their organization meet the challenges of a changing world.